BAPE: THE APE THAT CHANGED STREETWEAR FOREVER

BAPE: The Ape That Changed Streetwear Forever

In the early 1990s, when Western streetwear was only beginning to gain global traction, one brand from Japan started quietly rewriting the rules. That brand? A Bathing Ape, or BAPE for short. Founded in 1993 by Japanese DJ and producer Nigo, BAPE emerged not as a mainstream clothing brand, but as a streetwear revolution. What started with limited-

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